| THE TEST |
| IN COMPARISONS FOR THREE YEARS |
| So there would be no clouding of issues, an independent and national testing company was hired to oversee the consumer Mattress Challenge. For the first three tests, NOP World conducted and monitored the rest test in malls located in Pittsburgh, Minneapolis, Los Angeles and Tampa, and simply asked 1,200 consumers to rest test two mattresses side-by-side. One mattress each time was the Spring Air Harmony Euro Top© Pillow Top, the other was supplied by 3 other leading mattress manufacturers.. |
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| IN THE FOURTH MATTRESS CHALLENGE |
| In the fourth Mattress Challenge, more people preferred Spring Air's Harmony Euro-Top Back Supporter in comparison to higher priced mattresses. |
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| THE RESULT - FOR THE THIRD STRAIGHT YEAR |
| Sixty-three percent of the time, consumers chose Spring Air. None of the mattresses were identifiable to consumers, and comparisons used mattress sets in a similar price category of approximately $999 retail. |
| IN THE FOURTH MATTRESS CHALLENGE |
| Nearly 70% of the time consumers chose Spring Air in comparison to higher priced mattresses made by the other leading mattress manufacturers. |
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THE WINNING COMBINATION
The winning bed was the Harmony Euro Top... The Mattress Challenge Harmony mattress features a Total Balance innerspring, NeverTurn™ Advantage, Foam Encases Wireless Edge™, and Contour Surface Technology™ (CST). |
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YEARS OF DEVELOPMENT
Since 1926, Spring Air has been the leader in innovative mattress design and unsurpassed construction. Our quality materials, technical innovations, and advancements in comfort unite to bring you the best mattress for the money-and the best night's sleep you've ever had. |
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About NOP World
NOP World (RoperASW/Bruskin Research) conducted and monitored the Mattress Challenge held at shopping malls. A full service market research company, NOP World, has built an international reputation and has more that 40 years' experience. |
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| The company works with more than 200 major companies in approximately 30 diverse industries. The NOP World staff completes more than 250,000 surveys a year in the U.S. and 90 countries. |
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